AH, VALENTINE’S DAY.

The day some of us celebrate our relationships. And others of us wonder if we could do better. So we decided to ask folks a couple of questions in the lead up to Valentine’s:

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On Feb 15, we gave disillusioned pizza lovers who were bored to slices with their same-old-same-old pizza place a choice: Break up with their pizza place and get with us.

Pizza lovers who sent us a pic of the receipt from their last order from the ‘other pizza places’ got a free pizza from us.

Now that’s a relationship that’s built to last.

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5.5M

Total impressions on launch tweet.

510

Code issued and pizza lovers converted.

WE WON OVER FRINGE USERS IN THE DMS

1.1M

Video views in 24 hours

6.9%

Avg. organic engagement rate

+61% higher vs. Twitter YTD avg. (4.3%)

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PUMA - Fueled by NITRO

Columbia - Gold Standard in Warmth